Marketing & Recruitment Specialist

Founded in 1965, UC Irvine is a member of the prestigious Association of American Universities and is ranked among the nation's top 10 public universities by U.S. News & World Report. The campus has produced five Nobel laureates and is known for its academic achievement, premier research, innovation and anteater mascot. Led by Chancellor Howard Gillman, UC Irvine has more than 36,000 students and offers 224 degree programs. It's located in one of the world's safest and most economically vibrant communities and is Orange County's second-largest employer, contributing $7 billion annually to the local economy and $8 billion statewide.

To learn more about UC Irvine, visit www.uci.edu.

The newly created Joe C. Wen School of Population & Public Health has experienced exceptional growth in the last five years. Across its nine degree programs, the School trains approximately 1,600 undergraduates and 200 graduate and doctoral students annually and has one of the largest undergraduate cohorts of public health in the country. The School's research portfolio tops out at roughly $40 million annually on average. Along with our student population, the School's 60 faculty members, 100 staff members, and 75+ researchers are dedicated to the achievement of health equity for all populations through teaching, research, service, and public health practice -- locally and globally.

Uses marketing concepts in performing responsibilities such as planning, developing and implementing basic marketing plans and annual recruitment campaigns (from start to finish) to meet student recruitment goals for the school's nine degree programs, with an emphasis on the Master of Public Health degree.

Duties include drafting promotional or marketing materials for digital campaigns and social media campaigns/posts. The coordination of and actual creation of artwork/graphics for campaigns. Managing from start to finish, School's presence at regional and national recruiting events (both virtual and in-person). The incumbent should have intermediate knowledge of how to increase online visibility, how to boost search engine rankings and drive organic search traffic. May include basic market research through focus groups, social media performance analysis, and competitive market analysis.

Will oversee online recruitment platform and school ambassador program. Travel to conferences and recruitment events, as needed. Hybrid work schedule. While this role will report to the Director of Communications & Marketing, this person will also be interfacing with the school's Office of Student Affairs, Alumni Relations and degree Program Directors to meet recruitment goals.

Required:

• Strong knowledge of marketing principles, concepts, strategies, and best practices.
• Strong knowledge of institutional products and services.
• Thorough analytical and written communication skills.
• Knowledge of customer service standards / procedures.
• Organizational skills and skills in file creation, maintenance and management.
• Written and interpersonal communication skills.
• Strong knowledge of social media applications and its role in marketing programs
• Bachelor's degree in related area and / or equivalent experience / training.
• 5 - 7 years of experience in marketing, student admissions & recruitment, or similar fields with same skill-set.

Preferred:

• Knowledge of the campus center including its achievements, mission, vision, goals, objectives and infrastructure.
• Experience in higher education recruiting
• Graduate degree in higher education, marketing, or related area, preferred.

Special Conditions:

• Hybrid work schedule (3 days in office, 2 days remote)
• Travel required to conferences or recruitment events, local and national.

Total Compensation

In addition to the salary range listed below, we offer a wealth of benefits to make working at UCI even more rewarding. These benefits may include medical insurance, sick and vacation time, retirement savings plans, and access to a number of discounts and perks. Please utilize the links listed here to learn more about our compensation practices and benefits. The expected salary range for this position is ($77,000 - $96,250).

Conditions of Employment:

The University of California, Irvine (UCI) seeks to provide a safe and healthy environment for the entire UCI community. As part of this commitment, all applicants who accept an offer of employment must comply with the following conditions of employment:

• Background Check and Live Scan
• Legal Right to work in the United States
• Vaccination Policies
• Smoking and Tobacco Policy
• Drug Free Environment

The following additional conditions may apply, some of which are dependent upon business unit or job specific requirements.

• California Child Abuse and Neglect Reporting Act
• E-Verify
• Pre-Placement Health Evaluation

Details of each policy may be reviewed by visiting the following page - https://hr.uci.edu/new-hire/conditions-of-employment.php

Closing Statement:

The University of California, Irvine is an Equal Opportunity/Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, age or protected veteran status.

For the University of California's Affirmative Action Policy please visit: https://policy.ucop.edu/doc/4010393/PPSM-20.

For the University of California's Anti-Discrimination Policy, please visit: https://policy.ucop.edu/doc/1001004/Anti-Discrimination.

We are committed to attracting and retaining a diverse workforce along with honoring unique experiences, perspectives, and identities. Together, our community strives to create and maintain working and learning environments that are inclusive, equitable, and welcoming.
UCI provides reasonable accommodations for applicants with disabilities upon request. For more information, please contact Human Resources at (949) 824-0500 or eec@uci.edu.