Position Summary:
The Senior Analyst of Loyalty Partnerships is responsible for increasing the number of new non-airline TrueBlue partners and supporting the continued growth of the program. This role will support the broader Loyalty strategy by identifying new partners to bring into the TrueBlue ecosystem. Through this candidate's work, JetBlue will look to offer additional opportunities for TrueBlue members to both earn and burn their TrueBlue points across a broad spectrum of partners. This role will also both be responsible for managing existing non-air partners and identifying new, innovative ways for customers to integrate TrueBlue into their everyday activities.
Essential Responsibilities:
* Pair market research with qualitative & quantitative analysis to make strategic partnership decisions that will enhance the value of our TrueBlue Program & credit card portfolio
* Effectively lead calls with potential & current partners
* Manage & continually evaluate current partnerships to help grow performance and enhance the value of our TrueBlue Program & credit card portfolio
* Responsible for the day-to-day operations related to all partners: working with our loyalty marketing team, ensuring legal and branding compliance, tracking financial metrics, and budgeting
* Partner with cross functional teams (IT, Accounting, Finance, Revenue Management, Customer Support, Marketing) to execute on both our strategic direction and activations
* Evaluate new tech opportunities that will help us scale our partnership business
* Partner with revenue accounting and marketing analytics teams to ensure all financial reporting and forecasting is accurate and distributed appropriately
* Other duties as assigned
Minimum Experience and Qualifications:
* Bachelor's degree; OR demonstrated capability to perform job responsibilities with a combination of a High School Diploma/GED and at least four (4) years of previous related work experience
* Three (3) years of airline, loyalty, or business development experience
* One (1) year of experience managing projects and cross-functional relationships
* Proficiency in Microsoft Office
* Strong relationship management and problem-solving skills
* Ability to prioritize and manage multiple obligations in a fast-paced environment
* Must be organized
* Comprehension of loyalty program space
* A go-getter: able to build relationships, work across all levels, influence with impact, and be coachable
* Available for overnight travel (up to 25%)
* Must be in possession of valid travel documents with the ability to travel in and out of the United States
* Must pass a pre-employment drug test
* Must be legally eligible to work in the country in which the position is located
* Authorization to work in the US is required. This position is not eligible for visa sponsorship
Preferred Experience and Qualifications:
* Master's degree in Business Administration or a related field
* Four (4) years of loyalty marketing experience
* Ability to cultivate a broad understanding of the entire TrueBlue program including marketing, operations, metrics, financials/liability, customer service and training
* Knowledge of airline industry trends and travel technology
* Marketing Expertise: Knowledge acquisition and engagement strategies, tactics, and tools
Crewmember Expectations:
* Regular attendance and punctuality
* Minimum three (3) days per week in office
* Potential need to work flexible hours and be available to respond on short-notice
* Able to maintain a professional appearance
* When working or traveling on JetBlue flights, and if time permits, all capable crewmembers are asked to assist with light cleaning of the aircraft
* Must be an appropriate organizational fit for the JetBlue culture, that is, exhibit the JetBlue values of Safety, Caring, Integrity, Passion and Fun
* Promote JetBlue's #1 value of safety as a Safety Ambassador, supporting JetBlue's Safety Management System (SMS) components, Safety Policy and behavioral standards
* Identify safety and/or security concerns, issues, incidents or hazards that should be reported and report them whenever possible and by any means necessary including JetBlue's confidential reporting systems (Aviation Safety Action Program (ASAP) or Safety Action Report (SAR))
* The use of ChatGPT or any other automated tool during the interview process will disqualify a candidate from being considered for the position.
Equipment:
* Computer and other office equipment
Work Environment:
* Traditional office environment
Physical Effort:
* Generally not required, or up to 10 pounds occasionally, 0 pounds frequently. (Sedentary)
Compensation:
* The base pay range for this position is between $66,000.00 and $103,100.00 per year. Base pay is one component of JetBlue's total compensation package, which may also include access to healthcare benefits, a 401(k) plan and company match, crewmember stock purchase plan, short-term and long-term disability coverage, basic life insurance, free space available travel on JetBlue, and more.