Director Content Strategy

Alliant International University is a professional practice University committed to excellence in four areas:Education for Professional Practice, Scholarship, Multicultural and International Competence and Community Engagement.The University provides students with the highest quality of education through excellence and innovation in academic scholarship, applied training and research, and community service, particularly to underserved populations.Through its Mission, the University's goal is to equip students with the competencies they need to provide public benefit and make an impact in their communities by addressing major contemporary social issues.Core competencies of the University's training programs include cultural diversity, which is infused in courses and field placements and is manifest in the diversity of its students, faculty.

Our Mission:

Alliant International University prepares students for professional careers of service and leadership, and promotes the discovery and application of knowledge to improve the lives of people in diverse cultures and communities around the world.

Our Vision:

An inclusive world empowered by Alliant alumni.

POSITION SUMMARY:

The Director of Content Strategy is a senior leadership role responsible for shaping and executing a comprehensive content vision that drives brand growth, engages target audiences, and achieves business goals. This individual combine strategic expertise with exceptional writing skills to craft compelling narratives and oversee a high-performing team of content creators. They are a key player in ensuring cohesive messaging across all channels, optimizing content performance through data-driven insights, and acting as a steward of the brand's voice. The ideal candidate is both a strategic thinker and a hands-on contributor who thrives in a collaborative, fast-paced environment.

STARTING SALARY: $120,000 annualized (exempt position).

BENEFITS PLANS INCLUDE: Medical/Prescription, Dental, Vision, Health Care & Dependent Care Flexible Spending Accounts, Voluntary Life and AD&D, Voluntary Benefit Plans: Accident, Critical Illness, or Hospital Indemnity Insurance, Legal Plan, Transportation Spending Account, Employee Tuition Waiver.

MINIMUM QUALIFICATIONS:

Education: Bachelor's degree in Communications, Marketing, Journalism, English, or a related field.

• Experience:
  
  
  
  • At least 8 years of professional experience in content strategy, marketing, or editorial roles.
  • Minimum of 3 years in a leadership or management position.
  • Proven track record of developing and executing successful content strategies.
  • Exceptional writing, editing, and storytelling skills with a strong portfolio of work.
  • Strong project management skills, with the ability to manage multiple priorities and deadlines.
  • Proficiency in content distribution across digital platforms (social media, websites, email campaigns, etc.).
  
  
  
  
• Characteristics:
  
  
  
  • Demonstrated leadership and team-building capabilities.
  • Excellent communication and collaboration skills with cross-functional teams.
  • Analytical mindset with experience leveraging data to inform content strategy decisions.
  
  
  
  

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  • Creative thinker with the ability to adapt and innovate in a dynamic environment.
  
  
  
  

• Other Requirements:
  
  
  
  • Knowledge of industry trends and emerging technologies in content marketing and digital strategy.
  • Experience creating content for diverse audiences and channels.
  
  
  
  

SKILLS:

• Strategic Planning and Vision:
  
  
  
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    • Ability to develop and execute long-term content strategies aligned with business objectives.
    • Strong understanding of brand positioning and audience segmentation.
    
    
    
    
  
  
  
  
• Exceptional Writing and Editing:
  
  
  
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    • Mastery of storytelling techniques and crafting compelling narratives.
    • Expertise in writing for diverse platforms (web, social media, email, blogs, etc.).
    • Attention to detail in grammar, tone, and consistency across content.
    
    
    
    
  
  
  
  
• Content Marketing Expertise:
  
  
  
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    • Deep knowledge of SEO principles and keyword optimization.
    • Proficiency in content performance tracking tools like Google Analytics and HubSpot.
    • Experience in content distribution and amplification strategies.
    
    
    
    
  
  
  
  
• Leadership and Team Management:
  
  
  
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    • Proven ability to lead and mentor creative teams, including writers, editors, and strategists.
    • Strong interpersonal and communication skills for cross-functional collaboration.
    
    
    
    
  
  
  
  
• Project Management:
  
  
  
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    • Ability to manage multiple projects, set priorities, and meet deadlines.
    • Proficiency in project management tools (e.g., Trello, Asana, or Monday.com).
    
    
    
    
  
  
  
  
• Analytical and Data-Driven Decision Making:
  
  
  
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    • Experience interpreting content analytics to refine strategies.
    • Strong problem-solving skills and ability to translate data insights into actionable plans.
    
    
    
    
  
  
  
  
• Adaptability and Creativity:
  
  
  
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    • Ability to adapt to new trends, technologies, and audience behaviors.
    • Innovative thinking to craft fresh and engaging content ideas.
    
    
    
    
  
  
  
  
• Technical Proficiency:
  
  
  
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    • Experience with CMS platforms (e.g., WordPress, Drupal) and content management tools.
    • Familiarity with social media management platforms (e.g., Hootsuite, Sprout Social).
    
    
    
    
  
  
  
  

DUTIES & RESPONSIBILITIES:

• Reasonable accommodations may be made to enable individuals with disabilities to perform essential functions.
• Content Strategy Leadership:
  
  
  
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    • Develop and implement a comprehensive content strategy that aligns with business objectives, brand voice, and target audience needs.
    • Drive innovation in content formats, storytelling techniques, and distribution channels to maximize engagement and ROI.
    
    
    
    
  
  
  
  
• Content Creation and Writing:
  
  
  
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    • Produce high-quality, compelling content, including thought leadership articles, editorials, executive communications, and key brand messages.
    • Serve as the final editorial gatekeeper, ensuring all content meets the highest standards of clarity, accuracy, and consistency.
    
    
    
    
  
  
  
  
• Team Leadership and Collaboration:
  
  
  
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    • Lead and mentor a team of content creators, strategists, and writers to deliver impactful content initiatives.
    • Collaborate with cross-functional teams, including marketing, design, and product, to create cohesive messaging across platforms.
    
    
    
    
  
  
  
  
• Performance Measurement and Optimization:
  
  
  
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    • Monitor content performance using analytics tools, identifying insights and opportunities for improvement.
    • Leverage data to refine strategies, ensuring content aligns with audience preferences and market trends.
    
    
    
    
  
  
  
  
• Brand Voice and Messaging:
  
  
  
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    • Act as a steward of the brand voice, ensuring consistency across all communications.
    • Develop messaging frameworks for campaigns, products, and other initiatives.
    
    
    
    
  
  
  
  
• Stakeholder Engagement:
  
  
  
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    • Partner with executive leadership to craft compelling narratives for internal and external audiences.
    • Act as a spokesperson for the content strategy vision, presenting to stakeholders and advocating for its value.
    
    
    
    
  
  
  
  

SUPERVISORY RESPONSIBILITY:

Direct Reports: None.

Indirect Reports: None.

CONTACT RESPONSIBILITY:

Internal: Interacts with supervisor to receive general direction and instructions and/or review of work results. This position will work closely with colleagues in multiple departments.

External: Interacts with outside vendors, such as advertising, digital and PR agencies, printers, graphic designers, and copywriters to ensure the successful and accurate execution of promotional strategies.

PRIMARY WORK LOCATION, HOURS & TRAVEL REQUIREMENTS:

Office Location: Remote.

Work Hours: Generally standard office hours.

Travel: May require occasional travel to Alliant International University campus locations.

Background Check Requirements:

Employment is contingent upon successful completion of a background check (including criminal, prior employment and education verification). Failure to satisfactorily complete the background check may affect the application status of applicants or continued employment of current University employees who apply for the position.

Additional Information:

Anti-Discrimination Policy: Alliant International University prohibits unlawful discrimination, harassment or retaliation in its educational programs, services and activities, and in employment practices, including but not limited to internal promotions, training, opportunities for advancement, terminations, relationships with outside vendors, use of contractors and consultants, and in its admission or access thereto, on the basis of race, ethnicity, national origin or descent, color, creed, religion, sex, age, marital status, disability (including physical, disease, psychiatric or psychological disability), medical condition, pregnancy, veteran status, sexual orientation, gender identification or expression, hair style or texture associated with race, or any other characteristics protected by applicable law.

Alliant International University is an Equal Opportunity Employer, committed to ensuring a high quality of education through the diversity of the University community and the curriculum. Women, people of color, people with disabilities and people from other underrepresented groups are encouraged to apply, as we actively seek to increase diversity at all levels. The University will conduct its programs, services and activities consistent with applicable federal, state and local laws, regulations and orders.

Applicants must currently be authorized to work in the United States on a full-time basis. Offers of employment are contingent upon the presentation of documents that demonstrate a person's identity and authorization to work in the United States, which are consistent with the provisions of the Immigration Reform and Control Act.

Applicants with disabilities and applicants who require assistance completing an application may contact Human Resources athumanresources@alliant.eduor 858-635-4509.

The California Consumer Privacy Act (CCPA) requires that we provide you with this Notice at Collection for California Employees and Applicants.This notice is about the collection and use of your personal information.We encourage you to read this notice carefully.

Governing legislation: Titles VI and VII of the Civil Rights Act of 1964, the Civil Rights Act of 1991, Title IX of the Education Amendments Act of 1972, Section 504 of the Rehabilitation Act of 1973, the Americans with Disabilities Act of 1990, the Age Discrimination Act of 1975, the regulations implementing these statutes, and applicable federal and California law.

Alliant International University is a smoke and tobacco free environment.

Company:Alliant International University, Inc.

Country:United States of America

State/Region:California

City: Remote

Postal Code:92131

Job ID:276160